Perhaps the most efficient use of your marketing budget is a vinyl wrap on your business vehicles. Box truck wraps are a low-cost way to make your fleet of vehicles appear more clean and professional, while also having your business’s name consistently out in the world, being noticed. A study by 3M found that the average vehicle driven within a city while covered in a graphic wrap gathers 16 million impressions every single year it’s on the road.
Now, think about having your entire fleet covered in graphics. It would be the same as having multiple moving billboards with your business on it, constantly reaching potential customers within your service area.
An additional benefit of a full fleet wrap is that your business vehicles will have their exteriors protected by a layer of vinyl. The paint job will not wear, chip or fade when it’s covered by a full body wrap. So, not only do fleet wraps create a uniform look for your employees, but they also prevent the usual wear and tear on your vehicles as they are driven all over the Triangle area.
A common reason many businesses avoid large wraps on the side of their vehicles is because their company logo may not have been designed for something as large as a fleet wrap design. Executive Detail & Graphics has an experienced and creative graphics team that will work with you to tweak an existing idea or create an entirely new one until it is exactly what you want.
Triangle traffic, internet traffic, business traffic
Nobody truly enjoys getting stuck driving around town for extended periods of time in the Triangle area’s traffic. However, with all of the growth in Raleigh, Durham, Cary, Chapel Hill, Garner, Fuquay-Varina, Morrisville, Wake Forest and the surrounding towns...any time that your employees are stuck out in traffic will no longer be wasted time.
As everyone commutes into, out of, and around the Triangle, they will be seeing your business name, your contact information, and your specific message. These local impressions often lead to new online searches, and that increased in traffic then leads to a new resource to find solid business traffic. Time and time again, we have seen fleet vehicles succeed for our customers and we’re confident that this fleet wrap method will work for you and your service area.